Tuesday, June 03, 2008

Green Selling

Green is red hot!

There was a release last week from SecureUSA about green pollution free anti terrorist vehicle barriers. Another story today about US Fence winning an award for waste reduction. Being green, besides just being the right thing to do, has some obvious public relations benefits.

Consumers are obviously looking more and more to environmentally friendly products, in many areas. Some have obvious paybacks, being more fuel efficient has a payoff in the wallet. But unlike other areas, a "green fence" doesn't have the obvious immediate payback.

Our question is; Is it coming up with your dealings with your customers? Are people asking about how "green" your various selections are? Are you selling "green"?

Let us know.